If you want to set up a website, you need to be focused on what you want your site to achieve and look like. A Toronto SEO company that provides web design and website marketing services can help you achieve your goals. A website is a critical business tool that businesses can use to get information across or market their goods and services. Some businesses use websites to generate traffic in form of phone calls, revenues, leads or visitations in order leverage and grow their business. To make the most out of your website, you need to understand critical website hacks that successful businesses use.
3 popular website hacks
• Use Graphics extensively
Using big graphics on a website can help popularize your website. Large images can encourage conversation around intended subject matter in addition to increasing conversions rates. Case in point, if you are designing a website for a popular restaurant, you can put a large image of a popular dish sold in the restaurant on the sites landing page to capture viewer’s attention.
• Take advantage of User Experience Design (UXD)
The main idea of a UXD design is to match website design with the needs of the targeted audience. For example, if you want to design a website for a company that sells architectural software. You need to think more about the site users. People who visit architectural sites are more likely to be tech savvy and highly imaginative. You can then use this knowledge to design a website that is responsive to the needs of the users.
• Use of negative spaces
Using negative or white space is a popular and wise website marketing and design strategy. This is mostly because negative spaces can easily capture viewer’s attention, because it illuminates the item you want to market. For example, you can use the negative spaces to draw viewer’s attention to a tagline by taking advantage of minimal clutter. Websites with negative spaces are also easy to create and navigate.
The other important element to consider when designing a website is to try to be unique and compelling. One way to do this is to avoid the all too common templates that appear in many websites. For example, if you are a magazine publishing company, you can design a webpage with a landing page or homepage that features your magazine cover. You can also add bold design to capture viewer’s attention. If you want to exploit the power of online marketing, you need to find a Toronto SEO Company that is driven by performance. Good SEO marketing strategies takes a lot of input including articulate content writing, on-page optimization and off-page optimization strategies that are in-tuned with Google metrics.